Buying care home leads: plan around current admission capacity
Plan new placement enquiries as occupancy changes. Separate confirmed possibilities, expected changes and the work needed for new family contacts.
New placement enquiries give your care home an opportunity to introduce its services to people searching. When occupancy changes, purchasing based on a current picture of your possibilities helps. What matters is which new concerns your team can meaningfully receive and pursue now. This connects increased visibility with concrete conversations about your home.
Register your care home for new placement enquiries
Turn occupancy information into a purchasing basis
A vacancy count alone is insufficient for a lead order. Separate three states in your internal planning:
- Admissions currently open to assessment: Which care types and accommodation possibilities can the responsible person discuss with enquirers now?
- Expected changes: Which possibilities are anticipated but not yet confirmed as available?
- Ongoing assessments: For which existing contacts is your team still examining a potential admission?
Add a review date and responsible person. Your purchasing decision then uses the same information as the admissions team. This is your own organisation; webRichtung does not automatically match enquiries to your home’s occupancy.
Two occupancy situations with different meanings
Suppose a facility can currently consider short-term care. That capacity is not automatically an available permanent home. New enquiries may mention this care type, but also long-term care, care after a hospital stay or an undecided search. Care type cannot be selected as an ordering filter. Purchasing should therefore consider the full possible range.
At another facility, a place is expected to become available later. The admissions team is already discussing it with people. For purchasing, separate that anticipated change from a possibility confirmed today. Additional enquiries create further conversation opportunities; they do not make provisional planning binding.
The examples show why a smaller number of new contacts you can clearly support may be more useful for planning than a high limit derived only from a rough vacancy count.
Bring search preferences and your possibilities together
The enquiry provides desired care type, preferred timeframe, personal priority, and search area and contact details in Germany. Timing ranges from as soon as possible to one to three months, later or initial research. This helps your team connect the reason for contact with its current internal information.
A priority such as proximity to relatives or moving in as a couple adds direction. It does not replace your own accommodation assessment. Care grades and diagnoses are not supplied; seeking experience with dementia does not provide a diagnosis either.
Set the monthly limit around work for new contacts and ongoing assessments. It caps regular deliveries per calendar month without promising a volume or number of admissions. Revisit purchasing plans when your actual possibilities change.
Choose a scope for new family contacts
Choose nationwide Germany or a German postcode with a radius of at least 50 km. With standard delivery, no more than three providers receive the same enquiry; webRichtung sends exclusive enquiries to one provider only. The person remains free to decide.
Register your facility and prepare the order in webRichtung Customer. The current price appears before a binding order. An up-to-date admissions overview helps you buy enquiries deliberately and introduce your home to families seeking support.
Frequently asked questions
Can I buy only enquiries for a specific care type?
Care type is enquiry information, not an ordering filter. Choose industry, area, delivery option and monthly limit.
Does the monthly limit indicate expected admissions?
No. It caps regular enquiry deliveries per calendar month, guarantees no delivery volume and says nothing about later admissions.
Does the preferred timeframe confirm a suitable vacancy?
No. Timeframe and care type describe the search. Your facility personally assesses needs, accommodation and current admission capacity.