Buying gas tariff leads: standard or exclusive for your advisory service?

Your gas tariff advice can make a concrete difference: a prospect understands how your offering addresses questions about annual cost, commitment length or pricing conditions. When buying new enquiries, you also choose whether webRichtung distributes them on a standard or exclusive basis. Use the value of your own advice to decide how you want to access new tariff conversations.

Register for gas tariff leads

Connect the contract priority with your offering

The enquiry contains the reason, consumption band, contract priority, supply location in Germany and contact details. Priorities include a clear annual cost, short commitment, predictable pricing conditions or a suitable shortlist. You know a topic on which to focus when introducing your offering.

“Suitable shortlist” describes a preference, not an already supplied list of selected tariffs. Likewise, “short commitment” does not confirm that your offer meets that preference. Before purchasing, consider which of these questions your team can answer through its actual products. Contract priorities are not ordering filters.

Two purchasing situations from tariff advice

Explaining your offering in a comparison: A hypothetical gas supplier wants to introduce its product to people interested in switching. Its team is particularly good at explaining how the annual cost of its real offer is made up. Standard may fit where it knowingly accepts distribution to no more than three providers and wants to present its proposal clearly in a comparison. This creates no general promise of savings.

Discussing several conditions personally: Another example business makes room to discuss a preference for a short commitment alongside the actual pricing conditions of its offers. It may choose exclusive delivery where sole distribution by webRichtung matters to that personal advisory work. The person remains free to seek offers elsewhere and decide for themselves.

These situations do not assign particular concerns permanently to delivery options. Standard still needs good advice, and exclusivity performs no professional assessment. What matters is the specific value of distribution to your own business.

Make the delivery decision in three steps

1. Name the advisory value: What should a new prospect better understand about their contract priority through our offering?
2. Assess distribution: Do we accept up to three recipients for this sales approach, or does sole delivery by webRichtung matter to us?
3. Compare price and scope: Which displayed enquiry price fits our purchasing plans, including time for personal clarification and questions?

Consumption may still be unknown. Current supplier, contract number and meter number are not collected; moving enquiries also lack a date. Include this clarification work for both delivery options. Exclusivity adds no contract documents and does not turn the enquiry into an instruction to switch.

Prepare your route to new gas tariff conversations

Choose industry, area, delivery option and monthly limit. Areas are nationwide Germany or a German postcode with a radius of at least 50 km. Reason, consumption and contract priority do not narrow the order as filters. The limit caps regular deliveries per calendar month and guarantees no quantity.

Register your business on the gas tariff page. Prepare your lead order in webRichtung Customer and see the current price before placing a binding order. Connect your strength in tariff advice with newly expressed concerns and introduce your offering personally.

Register and choose delivery for your gas tariff leads